Jack Yoest, assistant professor, management, published an article on how to become a better writer in The Stream. It was based on a presentation from University Research Day.
“Send me people who can write,” says the hiring manager. “Give me staffers who can communicate.” Every boss wants it. Every professor tries to teach it. But what is the most effective and efficient method to get good writing?
For the annual Research Day at The Catholic University of America, we conducted a simple test to grade written essays by measuring the motivation of the student: Did the student write better for a large audience compared to the normal “audience” of only the grading professor?
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